With Facebook's massive userbase of over 600 million consumers across the globe, retailers are actively flocking to the network. Especially considering the rise of the social e-commerce, the idea of a virtual shopping mall on Facebook makes sense. Today, Y Combinator-backed Beetailer is launching its software application that allows online retailers to import their web store onto Facebook. Not only does Beetailer import products onto a designated Facebook page, but the startup also allows retailers to promote their store and access detailed analytics about how well the social storefront is performing.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/WYeKcicJz9c/
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